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Let the world know where you are
We work with some big names who need to ensure that their websites are thoroughly optimised and can be found when people are searching for their products and services.Our process includes the following key stages:
- Analysis of your existing website, including keywords and key phrases, current search engine position, competitor analysis and recommendations for changing the way your website is structured, if necessary.
- Implementation of the changes suggested above.
- Review and research of new keywords and key phrases.
- Implementation of updated keywords and description information in the hidden parts (meta-tags) of your website.
- Monthly reporting on search results.
What is a Search Engine?
Find out what a search engine is, what the most popular ones are and how they work with each other to give you and your website visitors the right results.
What are Keywords?
Getting your keywords right is like making sure you put your company in the right part of the Phone Book or Yellow Pages. Gathering your keywords together is not difficult, but making sure they are the right ones can cause some surprises. Read our guide to keywords for more ideas.
Domain Name Registration
Choosing the right name for your website is more important than ever. Avoid generic terms like 'vacuumcleaners.com' and go for names that will build your brand. Find out by reading our article on domain name registration to find out how to choose your name.
Making Navigation Easy
Making sure people can find their way around your website is probably the single most important thing you can do. Read our guide on matching your keywords to your website navigation to find out how to do it.
Site Architecture & PageRank
The way your website is organised is the key to maximising your Google PageRank.
What is Google PageRank?
You'll often hear people talking about Google's mysterious PageRank algorithm. Well there's no mystery - it's actually quite simple and gives users an indication of how authoritative your website is for the keywords used to find it. Find out more about Page Rank in our article.
Keyword Density and Prominence
How often you use your keywords in your content can have a major effect on how successful your website will be in being returned when people search using those keywords. Find out here how to improve your chances.
Find out what a search engine is, what the most popular ones are and how they work with each other to give you and your website visitors the right results.
What are Keywords?
Getting your keywords right is like making sure you put your company in the right part of the Phone Book or Yellow Pages. Gathering your keywords together is not difficult, but making sure they are the right ones can cause some surprises. Read our guide to keywords for more ideas.
Domain Name Registration
Choosing the right name for your website is more important than ever. Avoid generic terms like 'vacuumcleaners.com' and go for names that will build your brand. Find out by reading our article on domain name registration to find out how to choose your name.
Making Navigation Easy
Making sure people can find their way around your website is probably the single most important thing you can do. Read our guide on matching your keywords to your website navigation to find out how to do it.
Site Architecture & PageRank
The way your website is organised is the key to maximising your Google PageRank.
What is Google PageRank?
You'll often hear people talking about Google's mysterious PageRank algorithm. Well there's no mystery - it's actually quite simple and gives users an indication of how authoritative your website is for the keywords used to find it. Find out more about Page Rank in our article.
Keyword Density and Prominence
How often you use your keywords in your content can have a major effect on how successful your website will be in being returned when people search using those keywords. Find out here how to improve your chances.
Want to know more?
If you'd like to know more about marketing your website or optimising it for the search engines, please contact us or call us on 0113 227 0800 to speak to one of our Consultants.
Visit Our Portfolio section to see the wide range of projects we've worked on.